The New Digital
We keep going back to New Year’s Eve 2020 and cheering to a great year ahead. No one could have predicted where our world would be now. Since Covid-19 has begun, it seems no one has been left untouched. Those who went into the office everyday are now working from home, or unfortunately have lost their jobs. Parents have become teachers, and others have not been outside since March. Then there are others who are working now more than ever before (thank you to our healthcare professionals!).
Small business definitely took a hit, ours included, and we really tried to find where we fit into this new normal. With the cancellation of our Spring Pasadena fair, and postponement of the Downtown Burbank Arts Festival, things left us struggling to stay afloat, along with many of our makers who depend on these events. We at Jackalope have definitely stepped out of our comfort zone, and have implemented several new projects to not only support our two person team, but also our maker and shopper community. We miss you all.
Keeping up with all things Digital:
The first thing we successfully launched was a virtual market that took place every Saturday since March 28th on Instagram LIVE. Even though this Saturday, May 16th, will be our last virtual market, all featured artisans and products will stay up on our website for your shopping pleasure. We will however host a special Fathers Day edition, on June 6th- so keep an eye out for details! It’s a way to support local makers and see what innovative products are out there, all from the comfort of your own home.
Every Wednesday in May at 10am PST viewers have the chance to become a maker themselves with our Workshop Wednesdays. Each week a different artisan will be featured where we will do a live Instagram chat, and then they will go through a tutorial with us. All artisan created workshop kits are available for purchase on our website and all tutorials will be saved via IGTV.
3. IGTV Series:
Our newest endeavor is creating an IGTV series where each week, we will take a behind the scenes look into our maker community. Some artisans will show you their studio spaces, while others will feature some products, all will be different and new!
You can now be a proud owner of a Jackalope (sort of!). Help support our team during this time when we can’t have any live events. For $50 you get a Jackalope t-shirt or limited edition tank top of your choice, an exclusive black and gold Jackalope tote bag, plus a $10 gift card to use at any future Jackalope fair!
5. Jackalope Coloring Sheets:
For something silly and fun, we have created some Jackalope coloring sheets. Coloring can be a great way to ease stress and anxiety, so print these out and get zen.
We hope you all are staying safe and healthy during these difficult times and we can’t wait to meet face to face again. Until then, we hope you enjoy our new adventures, and as always we appreciate the ongoing support!
XOXO,
Sara & Melissa